Naza Group of Companies is a Malaysian business conglomerate associated with motor trading, automotive franchises and property development, which began operations in 1974. The group has 14 business divisions including vehicle and bike manufacturing (Kia & Peugeot), transport services, limousine services, machine tools/parts, engineering, plantation, cigarette distribution, credit & leasing, water crafts, properties, hotel operations and insurance. The group was founded and led by Malaysian business tycoon Nasimuddin Amin until his early death of lung cancer on May 1, 2008.
Naza Group is the franchise holder for Italy's Ferrari and Maserati South Korea's Kia, France's Peugeot, German's Brabus, Hamann, Ducati and Harley Davidson bikes in Malaysia. Naza markets rebadged versions of Kia's Carnival, Carens, Picanto vehicles as Naza Ria, Naza Citra and Naza Suria respectively for Malaysian market. In April 2006, Naza developed the Naza Sutera based on Hafei Lobo. It was joined by a Naza-badged version of the Peugeot 206 called the Naza 206 Bestari in May 2006, and a Naza-badged version of the Kia Picanto called Naza Picanto in November 2006.
In August 2005, Naza opened its doors to a new automotive showroom which became the company's landmark - Naza Auto Mall. It has won a mention in the Malaysia Book of Records for being the largest motor showroom in the country.